Author: Ramdas Shenoy

Ramdas Shenoy is a senior marketing and communications professional with over two decades of working across industries and domains.

There is a lot of techno news that AI is going to take over the world and much regular common-sense stuff is going to be managed by AI. But imagine a scenario where all your voluntary and involuntary activities are managed by AI..it is like from morning where Alexa wakes you up…Alexa wakes you…but if you don’t get up ….whether there will be a Robot to shake you or pull you out from your bed…or maybe water is sprayed on your body. Next, you go to do your daily chores and then, whether the AI in the shower system will…

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Fair is Not superior and Bald is also Beautiful—The Inner Beauty…this is what the story should have focused on. #Bala, a story about a young man Bal Mukund Shukla who walks around hiding his baldness when selling fairness creams and other beauty products to women tries to tell us that external appearance and beauty is a still prevalent in the society or the IQ of humanity is declining! The film starts with the tragic track of Bala (@ayushmannk Ayushmann Khurrana), once the proud owner of a silky hair and now a young man desperately trying to hold on to his…

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Can you share your life’s journey on a personal front ?I am from Bihar. During my childhood, I stayed most of the time with my grandfather, Lt Shri V N Jha, a freedom fighter of the1942 movement. Though my parents were staying in Patna, the capital town of Bihar, as per family tradition my early education happened in Hindi medium at Murliganj, a semi town 14 km away from my village. Lt Shri G Jha, my grandfather’s younger brother, was a headmaster there in a very reputed high school of our district. I was brought up in a traditional environment under his…

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Prerona Roy, A fire survivor a John Maxwell Certified Coach, Founder of Inspiring Excellence…is a living inspiration for every one. She also gives insights on what it means to be a coach. Q.Your name means inspiration…what has been your inspiration in life?Inspiration is something very intrinsic to me. I feel the world around me inspires me – whether its people doing good or nature. And I am a very self driven optimistic person. I want to challenge myself each time to do something new and this really helps me to look upto the sun each morning. Q.As a coach, what are…

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Mariette Valsan dons many hats – Super model, actor, singer and entertainer all with ease. This story gives us an insight into the modelling career and the challenges. Some thing on your life’s journey so far ….from childhood to now.it’s been a great adventure to be honest. I’ve had my share of ups and downs, but have always been lucky to have wonderful people around me. Growing up in Delhi has been a fun experience, and being a navy kid, have moved around the country through my childhood. When did you decide to venture into Modelling as a career? It’s more like…

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What if the current market and economic scenario is a Kurukshetra(the battle ground where Mahabharata war was fought). When Geetha was recited by the Bhagwan, there was Arjuna and there were Sanjaya and King Dritharashtra who were getting live updates in visual(video) and commentary(audio) format. Now in the current Indian economic scenario, I do not want to put any tags to any one and the reader is free to chose their characters. There are various opinions on how we should handle the current economic scene. Recently, Indian-American Abhijit Banerjee, who jointly won the 2019 #Nobel Economics Prize with his wife…

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‘Catching them young’ a phrase which often used by Corporates is dominantly used by the education industry. Most of the coaching institutes catch students in Grade 7 for the various entrance examinations. The story outlines the journey of Raghav, a son of high achieving parents who doesn’t qualify for the prestigious seat and attempts suicide. This is the centre theme of the movie – what it does though is treat ‘Learning’s from failures as the fundamental theme for the story line. While this bleak reality is at the center of Chhichhore’s narrative, its heart and soul is purely reserved for…

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The movie revolves around various confusions and conflicts the young generation faces with regards to love and commitment. The generation Y wants to explore, they won’t like to be tied down and they want to experiment. The challenge is they don’t want to get into any commitment. Now what would motivate a landline generation guy the same would not be enough for the i-phone/android generation. “Bhaag to tum rahe they..mai to safe side leke chal ri thi… They won’t be in a relationship for conventional reasons. They can look at bigger picture and” The generation is very smart. Things which…

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Erikson’s stages of psychosocial development, dealt with eight stages of a developing human from infancy to adulthood. There could be a carryover of one stage which doesn’t get closed, which could reappear as problems in the future. The various stages from 0-2 years (Helplessness and Hopes), 2-4 years (will), 4-5 years(Purpose),5-12 years(Being competitive), 13-19 years( Fidelity which also addresses from Who am I? to What Can I Be?, and other stages. As one grows older, we tend to enjoy the retired life. If you look at Shivaji Maharaj the great King from Maharashtra’s childhood, then he was taught the importance…

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When watching Krrish 3 was wondering whether In-Film Advertising has really come a long way, or has it diluted the creativity of the film. If you go by the script then from Koi Mil Gaya, to Krrish 3(was wondering when Krrish 1 was released.). When the brand becomes part of the story, it still makes sense, but when you try to force fit brands in the film script, it actually dilutes the brand. The normal process for In-film advertising involves a screen wise break up and then check out which products could fit in the script. Specific brands are targeted…

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